Sellvana Feature Review - Alpha

Product NewsAnnouncements

Hello to all and welcome to the first of many Sellvana feature reviews! As a team, Sellvana is dedicated to building the best eCommerce platform in the market. We have been operating in a lean and mean mode, focusing on doing private demos and having 1:1 conversations with merchants, developers, and partners. The next step in our evolution is to lift the covers on our whole operation, giving you all direct visibility into what we're thinking, what we're planning, and what's been done so far. To that end we have created this series of blog posts/articles on the different functional areas of the system in order to get your feedback. As this is our first post, we are going to start with a very high level overview of the key functional areas that make up the Sellvana core features/functions and will be diving into specific areas in future posts.

The grouping of these features/functions is fluid and will continue to change and evolve as we work with you all to better understand how you like to see them arranged. For the purpose of this overview the areas are as follows...

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Announcing Public Alpha

Product NewsAnnouncements

Though scholars claim that perfection is unattainable, we have set out to pursue it anyway in our quest for excellence. Based on your constructive feedback and comments over the past year, we are much closer to achieving our goal. Today we are announcing the Public Alpha release with the following new features and improvements:

  • Multivendor functionality
  • Dynamic Pricing
  • Visual Layout Editor
  • Simplified Product Variants Management
  • Customizable Admin Dashboard
  • Customizable Admin Data Grids  
  • Real Time Admin Notifications and Updates
  • One-click Module Installation / Publishing / Upgrading
  • Multi-Coupon Promotions
  • Guest Order to Customer Account Merge
  • Customer Shopping Assistant
  • Marketplace Module Security Screener

While staying true to the best traditions of Open Source, we encourage you to explore the current release, get involved, and provide honest and constructive feedback, so that we can continue to improve for the benefit of all.

Git repository:
Download as ZIP:

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One-Click Module Publishing and Installation with Sellvana Marketplace

Product NewsAnnouncements

As we are getting ready to launch the alpha release of the Sellvana Marketplace, we thought you’d be interested to find out what to expect – here is a sneak peek:

One-Click Module Publishing


Have you developed an exciting Sellvana module and would like to publish it on the Marketplace? Simply add your module to a local folder of your Sellvana copy, navigate to “Publish to Market” in the Sellvana Admin Dashboard, select your module and click Publish button. That’s all… Yes. That easy.



One-Click Module Installation


Yes, you read (and re-read) that correctly. One click with confirmation is all it takes to install a module from Sellvana Marketplace.  Just locate a module in the Marketplace that you like and click the Install button.  You’ll have an option to approve dependencies or just proceed with the installation. Click and done… Yes. That simple.



Stay tuned. Sellvana Marketplace alpha preview will be released to our alpha members shortly.

What other features would you like to see on a marketplace? Let us know.

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“Soon you will enjoy eCommerce”, why?


...Sellvana - created by Boris Gurvich, the original Lead Technical Architect of Magento, Sellvana is a brand new open source eCommerce platform. Together with one of the industry's most experienced teams of open source, business and community experts, we have set out to recharge the industry.

As Boris explains:

The established generation of open source eCommerce platforms have not aged gracefully - they have not looked after themselves or their community. Give them their credit, these platforms triggered a revolution in their time, but it was a long time ago. Modern eCommerce development requires faster, more flexible, more agile solutions. Also, many members of these original, open source ecommerce communities now feel cheated and sidelined by corporate interests.

We are building a new platform that removes all technical roadblocks for merchants, developers and designers and puts community back at the center.

Based on our own Fulleron PHP Framework, Sellvana provides powerful features that are intuitive and easy-to-use. In starting afresh, we have looked at every aspect of an eCommerce platform and worked out how to improve on it. We have delivered the changes that the open source ecommerce community has been calling out for, with radical improvements in functionality, flexibility, performance and security.

Sellvana offers significant advantages for developers:

  • High speed of development - simplified architecture, streamlined APIs and a built-in debugging environment
  • True modularity - ability to switch on and off each module
  • Powerful security - based on decades of eCommerce experience
  • Enhanced performance - built on a light yet powerful PHP framework
  • Ease of theme development - responsive by default
  • Fast learning curve - natural adoption by most IDEs and simplified coding requirements

Then, of course, there is community. We understand that well nurtured communities build better solutions. To us, open source is not just a license type. It's about working together.

And Sellvana has plenty to offer merchants:

  • Powerful new features - that are easy to use
  • Responsive by default - support for all devices
  • Superior SEO features and powerful security are built into the core
  • Web pages load fast - even with very large product catalogs
  • Technical simplicity - dramatically reducing maintenance and development costs and makes it much easier and faster to customize, extend and integrate.

Sellvana will be released officially, later this year under the Open Source Licence (OSL v3.0). Ahead of this, we are providing limited access to our private alpha technology preview. We are offering developers the chance to get in early, form our community and shape Sellvana. Register your interest here to be amongst the first merchants and developers to view and contribute to the future of ecommerce.

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